marketing

Bay Area officials launch Clipper smart card

June 16, 2010

After months of planning, the transition from TransLink to Clipper Card became official today.

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High-tech goes lo-fi

June 11, 2010

High-tech companies have begun to embrace low-fidelity design for their advertising and products.

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Say hello to Clipper

April 28, 2010

The transition from TransLink to Clipper has begun. The official rollout for the rebranded smart card is scheduled for June 16, but crews are already swapping in the new logo on card readers and faregates.

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DHS announces cyber-security campaign contest

March 5, 2010

The U.S. Department of Homeland Security is soliciting suggestions from the IT security community on the best ways to discuss cyber-security with the American public.

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From TransLink to Clipper

January 5, 2010

The TransLink smart card, in use at agencies in the San Francisco (CA) Bay Area, will be relaunched as Clipper.

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Seattle agencies encourage expanded ORCA use

September 17, 2009

With the limited rollout phase complete, the seven transit agencies serving metropolitan Seattle (WA) are launching major promotional campaigns to encourage commuters to switch to the ORCA smart card.

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If trains were planes

May 21, 2009

The Washington Metropolitan Area Transit Authority created a YouTube video to remind riders that priority seats are meant for seniors and people with disabilities.

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Got transit? Group launches advocacy cyber-campaign

May 7, 2009

A group of community leaders launched a electronic campaign to support transit in the greater Richmond (VA) region.

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Videos wanted: South Florida Commuter Services launches contest

May 5, 2009

South Florida Commuter Services is looking for 30-second public service announcements that promote transit, carpooling, or biking.

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