The Massachusetts Bay Transportation Authority has selected Transit App as its featured mobile application after a selection process that began in July and culminated in public presentations last month.
“Transit App’s nearby departure times, push notifications for alerts, and step-by-step directions make it incredibly user-friendly,” said MBTA general manager Brian Shortsleeve in a statement. “It greatly improves the customer experience, which was paramount when selecting a winner.”
One new feature will allow riders to report service issues to one another and directly to the MBTA; Transit App is currently testing this feature in Pittsburgh (PA). Other features include departure alarms, stop announcements, push notifications for service alerts, transit and bikeshare integration, and real-time trip planning (which will debut this month). Transit App will share the data received from riders with the MBTA to support operations and planning.
“The MBTA determined that having a single promoted app could significantly improve the customer experience. But rather than try to build their own, they decided to partner with an existing tech company that they believed would do a better job for their riders,” said Jake Sion, Transit App director of strategy and development, in an email to The Transit Wire. “We think this is an exciting model that can inspire other agencies around the country.”
Photo credit: Susan Mara Bregman