Cleveland plans service alerts

The Greater Cleveland Regional Transit Authority (OH) plans to provide service alerts via Twitter, email, and text messaging over the next few months and hopes eventually to add real-time updates. “We want to make it as easy as possible for folks to take RTA,” said Stephen Bitto, director of marketing and communications. As a first step, the agency quietly launched two Twitter accounts last month, including one dedicated to park-and-ride communications. “It is really important that for Twitter to work, we have to be very responsive,” Bitto added. “Which is why we are going to crawl before we walk and run.”  (And, a quick editorial postcript: The story references The Transit Wire‘s social media listings.)  Link to full story in The Plain Dealer.

Tagged as: alerts, social media, Twitter