As many bloggers know, starting a blog is easy. Having something new (or clever) to say is a lot harder. Enter Blog Muse, an IBM application that uses crowdsourcing to match blog writers with popular topics. “We saw this disconnect between readers and writers,” said IBM researcher Werner Geyer. The tool attempts to close the gap:
Readers use the widget to suggest topics they want to read about, and they can vote in support of existing suggestions. Those suggestions then get sent to possible writers, matching topics to writers by analyzing his social network connections and areas of expertise.
There’s just one catch. So far, the widget has not improved the quality of posts. Link to full story in Technology Review.
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